Overview | Projects & Companies
MAP projects that are entrepreneurial in nature are designed for start-up companies
that want to collaborate directly with a talented group
of Ross MBA students for seven weeks to get a fresh look
at their start-up challenges. Proposed projects should
be enterprise-wide and address key issues, hurdles, or
milestones that directly affect the potential success
and growth of the organization. Previous MAP projects
have included business plan development, new market identification,
product launch, and distribution studies.
To apply as a host for a MAP project, a company
must have professional financing secured to ensure that
the company will be stable throughout the project period.
The company will ideally have at least 10 full-time individuals,
including a key management team.
If you are interested in submitting a proposal, visit
the MAP webpage.